Well, The the 49er’s lost and this SuperBowl has been officially renamed as the Black Out Bowl but who were the real winners? So here is my list of the best ads of the 2013 Super Bowl and in no particular order.
PSY Wonderful Pistachios Get Crackin’ Gangnam Style.
Agency: Fire Station (In House)
Viva Young – 2013 Taco Bell
Agency: Deutsch, Los Angeles
E-TRADE Baby 2013 Super Bowl Ad “Save Money”
Agency: Grey New York
Unattended Laundry: You needed the machine. You got caught panty-handed.
Agency: Red Fuse New York
2013 Budweiser Super Bowl Ad — The Clydesdales: “Brotherhood”
Agency: Anomaly, New York
Perfect Match – Bar Refaeli’s Big Kiss!
Agency: Deutsch, New York
Alex and Ani | Princess | Superbowl Commercial | In-Game
Agency: Seven Swords Media
Oreo You can still Dunk in the Dark
And the best Superbowl ads this year wen’t to……. Oreo and Alex and Ani and here is why…
Within minutes of the Mercedes Benz Super dome blackout Oreo released this image. They truly dominate social media, there’s no denying it. Talk about an incredibly responsive marketing crew.
Then, Alex and Ani… Have you ever heard of them before tonight? I have not and I was so curious that I went to their website, well at least I tried. Their website was shutdown because of the massive amount of visitor traffic and they started trending on Twitter, That is impressive. After a quick trip to Wikipedia I found out that Alex and Ani is a small company based in Rhode Island that makes “Bangles” which to a 23 year-old guy, Correct me if I am wrong means they are bracelets? But It drew me to their website to find out more.. and to me that is a win.
Joseph B. Burtoni